Telemarketing

Database Cleansing

When was the last time your sales database was cleansed and updated to ensure that all information: contact names, titles, address, industry, etc., were current? Old information results in less productive direct mail campaigns and other inefficiencies.

You may think you are working with a clean, qualified database, but studies show that 40% of contact information becomes invalid after just 6 months!

SDR can update your records quickly and efficiently capturing information you never had before such as fax numbers and email addresses.

Why purchase a generic list from a list company when you can simply update your own internal list of clients who you KNOW are qualified already? Remember - you’re sitting on a goldmine....

Cold Calling for New Client Acquisition (Lead Generation)

Cold calling - two words that strike fear in the heart of even the most experienced salesperson. Most salespeople despise it. In a recent survey, salespeople were asked what they hated most about their jobs. Cold calling won by a landslide.

But cold calling is a great, inexpensive way to generate new clients and increase your business. It takes a special kind of person to excel in cold calling. Cold calling is tough, tedious work and requires good communication skills, persistence, and thick skin.

SDR's mission is to do your cold calling for you and then provide the information that will lead you to your "Golden 10%" - those prospects actively seeking your product or service with a budget in place.
SDR's pipeline management service provides clients with an on-going stream of hot qualified leads. By sending collateral information and through continuous contact with your targeted database, we are able to maintain a pipeline to your hot prospects and report results to you immediately.
 

Appointment Setting

Appointment Setting has been the keystone of generating new business from the beginning of time. There are very few businesses that do not use telemarketing for appointment setting in some shape or form. Many businesses invest over 90% of their marketing budget in appointment setting. Why? Because it works! There is nothing stronger, nothing more effective than a face-to-face meeting. The likelihood of closing a sale dramatically increases when you consult with a prospect face-to-face. And we make sure your sales people are meeting only with highly qualified prospects.

By scheduling qualified appointments for your sales force, we can increase your number of qualified selling opportunities. Our team is trained to systematically canvas territories and set appointments with only those prospects who have a current need for your product or service.

SDR's services include:

• Contacting decision makers to schedule appointments or send literature

• Following-up on mailings to set appointments with decision makers who are ready to buy

• Leveraging sales trips by scheduling appointments to fill gaps in travel itineraries.

SDR believes that a successful sales blitz and/or mission takes more than showing up in a city and making sales calls. This process takes weeks and sometimes even months of planning to make it successful.

We do everything from identifying clients and prospects, pre-qualifying them, scheduling the calls, organizing, developing appointment booklets, mapping out of calls, and confirming appointments prior to arriving.

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